The answer is often: to an entirely different role.

Our role is to not only look at the top of what it is we build but also the many different layers of complexity contained within the thing.

At the local coffee shop a man behind the counter is putting food items inside a glass case.

If you want to produce high quality design you need develop a strong opinion, but one shaped by that of many others.

Edge cases can be difficult-even impossible-to define. Thankfully there are strategies to spotlight where edge cases are likely to hide.

Look at the front page of sites like Dribbble or Behance and you'll find an assortment of vibrantly colored, beautifully laid out work.