Branding case stury for a medical insurance AI company.

The World Games 2025 logo was designed by John Fairley after an international logo contest for the Chengdu sports event.

We worked with Koto to refresh our brand to better align with our audience of young professionals.

A pair of French companies have the two most mispronounced brand names in the world: financiers Société Générale and car company Peugeot.

Adobe targeted Delta for sporting a logo that looked too much like its own.

The history of the Trefoil logo and Adolf Dassler’s logotype for German sports brand Adidas.

Creative process on brand identity and user experience design for the financial application Serra.

The Zelman Meats logo, designed by Sam Lachlan of Red Dot Studio, identifies Misha Zelman’s steakhouse in Knightsbridge, London.

Get inspired by exploring this library of real and fictional logos.

Case study for a weighlifting logo redesign.

A collection of our favorite logos from expert designers. Browse 200+ logos with new logos added daily.

The retro game brand’s past explored and bright future teased.

A deep dive look at beer branding and package design trends.

The popular Southern California destination has a newly elevated brand system in honor of its 40th anniversary.

The Shoop logo feels as warm and inviting as Shoop’s signature dish. Designed by Madrid-based graphic designer Lizzie Frost.

The new chairman of the former discount retailer went the budget route for its new corporate image.

Putting a name to the typeface that defined the visual identity of the science fiction series and its author, Frank Herbert

The new official GOV.UK logo featuring the chosen crown of His Majesty King Charles III has launched today across the site.

Redesign of the oldest continuously published magazine in the US, with a focus on a scientific research and ideas.

The Smith & Diction Identity Process.