Hi, us again. If you've been following us recently, you know that our team is in the midst of moving all of our brands' homepages to a new, unified product. As of today, our eight flagship brands' homepages are all running on the same version of Chorus (our content management platform).

This is the "purest" brand UI element in this article because its sole purpose is to set the stage for the rest of the product. I think this asset typically falls under the realm of marketing, but who are we kidding...you don't have that luxury (or if you do, it'll never crack the top-3 in their backlog priority list).

Prelude It always bothered me, that all apps use an interface principle which relies on vertical scrolling. I bet the first three apps you open everyday are based on this. So I asked myself the question how a principle with horizontal scrolling would work.

Adobe We got Adobe software too. Shouldn't be new to you since it also support macOS for quite a while... since mid-1980. I'm happy using Adobe Photoshop for web design, digital painting, posters, and other design. I use Illustrator for logo & branding and icon design. InDesign for producing PDF.