Welcome to Tokyo Branding & Identity Design.

GDPR. The four letters that have been making your finance, legal, engineering, product teams and you (the designer) sweaty for the past couple weeks.

The more I read about interfaces and copy, the more I see people claiming that it's time we changed our approach to designing digital products.

Common UI Elements with a sketchy hand-drawn look.

The nation's famed mastery of rail travel has been aided by some subtle behavioral tricks.